Restarting and factory resetting are different actions. A restart preserves settings; a factory reset erases the network configuration.
Try a Restart First
Disconnect power for about thirty seconds, reconnect it and allow the router to boot fully.
Back Up Settings
Export the configuration or record ISP, Wi-Fi, port-forwarding and parental-control details.
Perform a Factory Reset
With power on, hold the recessed reset button for the period stated by the manufacturer until indicators change.
Run Setup Again
Reconnect using the default details on the label and re-enter any ISP requirements.
Secure the Fresh Setup
Change administrator and Wi-Fi passwords, enable modern encryption and update firmware.
Frequently asked questions
Does reset change the public IP?
Not necessarily. Public addressing is controlled by the ISP.
Will I lose my Wi-Fi name?
A factory reset removes the custom name and password.
Why is reset not working?
The button may require a longer hold or the device may not be fully powered.
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